Our Capabilities

SensisConnect leverages proprietary data and diverse thought leadership from in-house subject matter experts to create cross-cultural campaigns that spur people and key stakeholders to action and get measurable results.

STRATEGY LEADS TO INVOLVEMENT

Strategy informs all our efforts for public involvement. With a foundation built on qualitative and quantitative research, we determine the optimal approach for meeting regulatory requirements and understanding who your audience segments are, what they care about, where to reach them, and how to connect with them meaningfully.

 

We change behavior

Public and private stakeholders, community leaders, neighborhood groups, and everyday individuals all have different tipping points – that moment when they decide to engage with a particular infrastructure effort or actively choose alternate modes of transportation. We understand which messages can leverage that moment of opportunity to effect positive forward momentum. A major component of this is translating complex technical information into commonly accessible language for all to understand and act upon.

 

Creativity Drives Action

We're not looking to see what no one else sees, but to think what no one else has thought—about what everyone sees. Then we create 360° integrated campaigns around these ideas that drive audiences to a destination with relevant content that spurs them to action and makes a productive difference. And we can quantify that journey with actionable metrics.

 

DIGITAL INTELLIGENCE AND ACTIONABLE INSIGHTS

We have developed proprietary digital tools that offer a window into the performance of your campaign. More importantly, these tools provide us with a real-time feedback loop, offering deep insights into what’s working, what needs to be optimized, and how we can make an even greater impact.

To connect across cultures, change behaviors, and improve quality of life requires equal parts marketing savvy, tech smarts, and cultural competency. Our full suite of services is available in integrated fashion or à la carte, with the team expertise to achieve successful results.

 
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Audience Research

Survey development
Focus groups
Market Research and Insights
Usability Testing

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Public Involvement

Public Meetings and Hearings
Public Involvement Strategy and Engagement Plans
Target Strategies for Hard-To-Reach Communities
Translation Services
508 Compliance
Webinars

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Media

Media Planning and Buying
Digital Media
Search Engine Marketing

 
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Digital Development & Analytics

Content Development
Content Management Systems
Web Development
Mobile Apps
Social and CRM Analytics
Multilingual Web Design
Dashboards
Photography And Videography
GIS Mapping

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Creative & Graphic Design

Illustrations and Animations
Logos and Branding
Presentations
Newsletters and Brochures
Signage and Banners
Brand/Digital Style Guides

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Amplification

Press and Media Events
Social Media
Influencer Marketing
News Coverage
Public Relations